Born from a desire to collaborate with like-minded people.

Tobi's journey into the design began with a fascination for the arts, constantly sketching and exploring digital canvases. His passion led him to pursue design at Billy Blue College of Design, where he honed his skills and laid the groundwork for his career. With over a decade of experience, Tobi has excelled in branding, renowned for his strong conceptual thinking that ensures each brand's identity is both distinctive and meaningful.


At Design♡Cult, Tobi's approach is deeply rooted in the belief that every project is an opportunity to explore unique creative territories. Working alongside William, he strives to merge creativity with strategy, ensuring that each design not only looks stunning but also aligns perfectly with the client's vision and objectives.


 

Outside the studio, Tobi finds inspiration in the eclectic world of music, art, and gaming, constantly seeking new experiences that fuel his creative energy.

William has always had an eye in the creative field, growing up doodling on paper and dabbling on computers. His passion became a career after graduating Billy Blue College of Design. Having worked at digital media agencies for over a decade, William has picked up experience working with high-profile clients in graphic, website and app design, illustration, design systems, and motion design. His outstanding work has earned him recognition, including Tiger Translate and Good Design.

 

At Design♡Cult, William focuses on collaborating closely with clients and developers to shape the digital experience. Working closely with the team to create forward-thinking design solutions that inspire and resonate.

 

William lives in Sydney where he spends his time outside of work learning how to be a father, how to climb rocks, and how to defeat the notorious Bowser.